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These jeans look like a regular, fashionable pair of trousers. Dark, fitted, and precisely finished. What sets them apart is their scent. Raspberry.
You want to be fashionable and elegant. Your concern about losing the vibrant colors of your favorite pair of pants is understandable. After all, every time you use the washing machine, some of their color is lost. Now, thanks to the wonders of science, you can postpone the laundry.
Clothing company Naked & Famous has launched
scented raspberry jeans —the perfect option for men who prefer to mask the uncomfortable odor of worn-out trousers rather than wash them. These jeans utilize "scratch and smell" technology, releasing a fresh scent every time the material is scratched. This is thanks to millions of scented microcapsules embedded in the fabric. The raspberry scent lingers even after washing. The creators claim they washed them at least five times, and the jeans still smelled fresh.
The company plans to produce other scented jeans. The creators are considering scents of apple, banana, eucalyptus, grapefruit, and mint.
Fascinated by the possibility of having jeans that never need washing?
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