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Your favorite perfume always smells like... you!
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Many women claim that their sixth sense tells them which perfume is right for them. A recent study seems to support thi
Human sense of smell as good as animal's
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How sensitive is the human sense of smell? You'd say it's good, but not superior to that of animals? American research
This duo makes work easier
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Heaviness, apathy, and doubt have undoubtedly accompanied you in your daily work more than once. Want to avoid this? Wa
The potential lies in the nose – base your market
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Aromamarketing is a growing field of marketing based on the richness of scents. Numerous scientific studies unequivocal
Discover the secrets of museum scents
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The three-year "Heritage Smells" project aims to construct a portable device that will collect air samples near sculptu
Flavored e-cigarettes are harmful though
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Diacetyl, an organic chemical known to cause serious respiratory illnesses, has been found in over 75% of e-cigarettes.
What do women and men smell like? The answer will
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Women smell like onions or grapefruits, and men smell like cheese, reports Christian Starkenmann, who supervised the te
Scent – ​​a remedy for anxious customers
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An overabundance of goods in stores can overwhelm customers and trigger feelings of claustrophobia, anxiety, and tensio
Perfumed jeans that never need washing
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These jeans look like a regular, fashionable pair of trousers. Dark, fitted, and precisely finished. What sets them apa

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